Rafa _
Problem
Moving companies didn't trust our volume estimates; they couldn't tell a small job from a big one. Without that trust, dynamic pricing wasn't possible.
Role
Lead product designer
Contribution
Product strategy & Vision
Year
2025
89%
of homeowners provide the item list required for reliable quoting, significantly boosting moving companies’ confidence. Target (70%)
80%+
of leads now contain the level of detail required for movers to estimate volume and pricing reliably, Target (80%)
Problem
Settly’s onboarding was fragmented, creating inconsistent experiences for companies, relocating talent, and hosts, blocking the business capacity to scale.
Role
Lead product designer
Contribution
Product strategy & Vision
Year
2024
Companies dashboard view
Track relocation processes and launch new cases for skilled workers.
Host dashboard view
Balance relocations and plan smarter hiring strategies.
User satisfaction score across
all three client groups!
27%
Increase in monthly immigration cases handled, shifting onboarding from a bottleneck to a growth engine.
51%
Reduced the average case duration
(from 3.5 months) through clearer communication, streamlined tasks, and standardized workflows.
17%
Increase in revenue generated by expanding access to offers and subscriptions across prepaid and postpaid users.
4.4 nps
User satisfaction score after democratizing the offer.